Social Media Strategy & Planning

Before we post a single image, we map your path. We analyze:

• Who your St. Louis customers actually are (demographics, behaviors, pain points)

• Which platforms they use and when they're most active

• What your local competitors are doing — and where they're weak

• What content formats drive engagement in your specific industry

• How social fits into your broader marketing funnel

You get a monthly content calendar with themes, post types, and campaign timelines. No more guessing what to post on Tuesday.

Content Creation & Curation

We create scroll-stopping content tailored to your brand and your St. Louis audience:

• Photography & short-form video — Product shots, team highlights, process reveals, customer moments

• Graphic design — Branded templates, quote cards, promotional assets, story frames

• Reels & TikToks — Trending audio, educational hooks, behind-the-scenes, day-in-the-life

• User-generated content campaigns — Turn customers into your content creators

• Story sequences — Polls, Q&As, countdowns, links that drive action

Everything is on-brand, on-voice, and on-strategy — not random posts thrown together.

Community Management & Engagement

Social media is a conversation, not a broadcast. We handle:

• Daily monitoring — Comments, DMs, mentions, tags

• Timely responses — Questions answered, complaints addressed, praise amplified

• Proactive engagement — Commenting on local accounts, joining neighborhood conversations, building relationships

• Review management — Responding to Google and Facebook reviews with personality and professionalism

Your followers feel heard. Your reputation grows. Your brand becomes known as the business that actually cares.

Paid Social Advertising

Organic reach is shrinking. Paid social is how you guarantee your content reaches the right St. Louis eyes. We manage:

• Facebook & Instagram ads — Awareness, engagement, traffic, lead generation, conversions

• TikTok ads — Reach younger demographics with native-feeling creative

• LinkedIn ads — B2B targeting for professional services

• Retargeting campaigns — Re-engage website visitors, cart abandoners, past customers

• Lookalike audiences — Find new customers who match your best ones

Every dollar is tracked. Every campaign is optimized. You see exactly what your ad spend returns.

Influencer & Local Partnership Marketing

St. Louis has a thriving community of local influencers, micro-creators, and neighborhood voices who genuinely move purchasing decisions. We identify, vet, and manage partnerships with:

• Local food bloggers for restaurant launches

• Home & lifestyle creators for service businesses

• Fitness & wellness influencers for gyms, spas, and health brands

• Parenting & family accounts for kid-focused businesses

• Neighborhood Facebook group admins for hyper-local buzz

We handle outreach, negotiation, content briefs, and performance tracking — so you get authentic advocacy without the headache.

Social Media Analytics & Reporting

Vanity metrics don't pay bills. We track what matters:

• Engagement rate — Are people actually interacting?

• Reach & impressions — How many St. Louis eyes see you?

• Website traffic from social — Are clicks converting to visits?

• Lead generation — Forms filled, calls made, DMs received

• Revenue attribution — Sales directly tied to social campaigns

Monthly reports show what's working, what's not, and where we're pivoting next.