top of page
  • Writer's pictureSally Evans

Video Marketing for Small Fashion Brand - Plus Size Dress Designer Sydney's Closet

Updated: May 14, 2021

It's surprising to some what a small yet robust fashion scene we have here in St. Louis.

Sydney's Closet designs exclusively plus-size gowns, wedding dresses, and formal looks, shipping glamorous styles all around the world for life's most special occasions.

With their office in Maryland Heights, MO, it was a great fit for Hot House Digital to work on digital marketing projects that included in-person meetings, photography, and videography to showcase styles to a mostly virtual audience, ordering online on their Shopify website.

Fashion campaigns have a fast-paced schedule to market and create content for. Styles are released seasonally, and for Sydney's Closet, must align with the wedding and prom industries. Hot House Digital works to make sure upcoming dress styles are ready to preview and shop for as soon as the new dress styles are released and received in the warehouse.

We are lucky to count Sydney's Closet as one of our first digital marketing clients, once we established Hot House Digital and have since worked with other clothing designers and stylists in the St. Louis area.

Hot House Digital is available to build, optimize, and analyze fashion websites on Shopify, WordPress, Squarespace or Wix. Ready to begin? Send us a quick message on Facebook to get started, here!

4 views0 comments


bottom of page